Ladbrokes bookmaker review

 Financially stable bookmaker
  Member of IBAS
  Reputable brand name
  Licensed in UK
  High winning limits
  Welcome bonus
  Fast payments

· Basic Information
· Website look & functionality
· Payment options: deposit and withdrawal methods
· Betting coverage, markets and odds quality
· Live In-Play betting
· Betting limits
· Sports betting App & mobile betting
· Reliability, safety & fairness
· Customer support
· Advantages and disadvantages
· Our Expert's Verdict

Basic Information

Basic information

British betting and gambling company was founded in 1886, thus Ladbrokes can be considered one of the oldest bookmakers in the world. Since then the company has grown into one of the most popular and biggest bookie with an unblemished reputation, having more than one million customers. The company employs about 14 700 workers and with more than 2 800 betting shops in EU belongs to the biggest operators in the world. Ladbrokes joined online betting in 2000 and at once establish themselves as one of the leaders in the gambling industry. A traditional British bookmaker is a spectacular example of what a gambling operator should offer to their customers! The web-site is available in plenty language versions and provides decent 24/7 customer support with Stats and Result Centre as well as an outstanding Sports News section. You can always find all major leagues and competitions and other obscure tournaments here. Besides, Ladbrokes offer casino, slots, games, poker, bingo, lotto etc. A new customer receives a free bonus right after making a deposit without any conditions. As one of the most well-known brand in betting industry Ladbrokes are safe bookmaker with many promotional offers that are always available to customers. Upon registration Ladbrokes will match your first bet with a free bet up to Х5. You can get your money back as a free bet if you place a five team’s accumulator and if just one of your selections loses. Probably Ladbrokes are one of the best bookies for football betting, especially if we’re talking about English leagues.

Website look & functionality

Website look

The Ladbrokes have a rather good looking and functional website. Red, green and grey are dominant colours which can be a little bit overwhelming. While displaying all promotions on the homepage may seem like too much but actually a great number of blinking images does not lower the speed of loading pages. Ladbrokes have truly functional and intuitive user interface, but probably it’s the middle of the road product for such a famous bookmaker. Frankly speaking the layout leaves a lot to be desired; but you can always easily find the event or market you are looking for and that’s all we need, right?

Ladbrokes offer their website in different languages and odds in three formats, as usual (fractional, decimal and American). When you visit this site for the first time it could strike you as cluttered and confusing because of their unusual content distribution and full width layout. It takes a little time to get used to it and find that in terms of functionality this interface is really good! The website navigation is easy and fast enough. You can see the list of sports, live in-play & streaming, football coupons and special offers at the top of the page. There are banners in the right column that take you straight to top bets of the day or provide direct links to certain events, allowing you to place a bet with the minimum number of clicks. You will find all currently promotions, bonuses and free bets under the bet slip. There is a section with a number of live in-play markets on the left. It is a very speedy procedure to place a bet: select a sport in ‘A-Z sports’ top right, then select a country in the line and you’ll see the list of competitions. All matches will be displayed in the main column and you just need to select the necessary market from the drop down column next to the match. Ladbrokes offer a very good range of markets divided into categories making it easier for you to find a bet. For football such categories are popular markets; corner/cards; goal markets; half markets; handicap markets; player markets; team special.

When you’re scrolling on the website, the header and horizontal menu with most popular sections stay fixed. The betting slip shown on the top-right of the screen is handy and functional. You can find opening bets & accumulators, settled bets here. When you choose a few bets multi bet options are displayed at the bottom of the slip, so you can place singles or multiples. There are also a number of nice features such as web cast, ‘quickbet’ function, live scores and results, audio on horse racing and many others useful tools for punters, for example, bet calculator and truly interesting sports news. The live in-play section includes video coverage; but you must have funds on your account to watch live streams. It is very simple and fast to open an account at Ladbrokes - just choose your username, password and fill in some information. Remember that a bookmaker usually offers a free bet to new customers, so check out their promotions on our site before signing up. The overall impression of the Ladbrokes website is excellent and it’s one of those betting platform that offers just all you need - fast loading and other numerous features make betting quick and easy.

Payment options: deposit and withdrawal methods

Payment options

Ladbrokes’ payment options meet high industry standards; they offer plenty of deposit or withdrawal methods. The payment section with multiple options will supply every need of yours. To find a payment option just choose your country on the world map and you will see all types of available payment methods. List of currencies is perhaps one of the largest online at the moment (AUD, CAD, CHF, DKK, EUR, GBP, HKD, JPY, MYR, NOK, NZD, PLN, RMB, SEK, SGD, THB, USD, ZAR). One of the strong sides of Ladbrokes is that all deposits and withdrawals are free of charge regardless of a user's country or currency. You can be sure there are no hidden charges here! There is only one exception when you deposit money via Ukash, there is a charge for withdraw.

It's worth noting that you can register up to five payment methods, but we recommend to use the same payment method you have initially used for your deposit. Please be aware that the bookmaker operates in a multi wallet system, so you can transfer funds between wallets within 'My Account' tab. You can deposit funds using the following accepted methods: major credit or debit cards, like Visa, MasterCard, Maestro; most popular e-wallets like PayPal, Skrill and Neteller; you can also use Western Union or Bank Transfers, but these transactions can take more time to process, about 1-5 days. As for e-wallets the time of transaction is up to 6 hours, but usually such transactions are processed immediately. Also you have possibility to deposit your account at the Ladbrokes shops. Deposit limits can be different, but there is no regulation in the official rules about maximum deposit. The minimum deposit on Ladbrokes is £5 for credit or debit cards, bank transfer, Ukash and £10 for e-wallets. It is worth to remark that limits are lower in comparison with most of other bookies.

You can withdraw winnings using the same methods as you used to deposit excluding Western Union. Ladbrokes will not charge any fees except for bank transfers when you should pay some fee, the amount of which is based on the bank policy. There are different limits and processing times for different withdrawal methods. Approximate time for bank cards is 3-5 days; for e-wallets it is no longer than 6 hours. The payout process will probably take more time than with some other bookmakers, but usually they are fast enough and surely much faster than most sites. Minimum withdrawal from Ladbrokes is £5 for bank transfer and debit or credit cards and £10 for e-wallets. As for maximum payout limits, they are set high enough. Your winnings need to be fantastic for you to experience any problems. Don’t forget to pass verification procedure before your first withdrawal request; you will have to provide some documents, like passport copy or photo of your credit card.

Betting coverage, markets and odds quality

Betting coverage

Besides William Hill and Bet365 you are unlikely to find a better known bookmaker in the UK than Ladbrokes, so when it comes to betting coverage they can satisfy any punter, beginner or professional. Maybe they don’t have so many markets as Bet365 or William Hill, but their football betting product is excellent. Ladbrokes cover all European leagues with at least up to five divisions, including under age competitions; practically every international tournaments and South American’s leagues. Actually you can find leagues from more than 40 nations with many betting types available in the football section!

Ladbrokes offer 30 different sports and hundreds of leagues, but they mainly focus on football, horse racings and tennis. The bookmaker proposes about 90 types of bets for most popular football leagues. It’s easy to find the necessary bet on the site, as all markets are split into the following sections: popular markets, goal markets, half markets, handicap markets, team special. You can be sure you will always find main types of bets here, like Match betting, Both Teams to Score, Handicap Betting, Total Goals, Half Time/Full Time, Double chance, Result after xx minutes, Correct score. But of course, that's not all, Ladbrokes provide generous amount of unique types of bets, for example, Match result with both teams to score, Margin of Victory, Which Half will Produce the Most Goals, 1st Half - Team to Score 1st, To be Leading at Half time and Not Win, To Come From Behind and Draw (Win, Win or Draw), etc. Specials markets in the football section are not the only advantage of Ladbrokes, the bookmaker covers major sports such as American football, basketball, handball, ice hockey, tennis, volleyball, but you can also place bets on boxing, cricket, darts, golf, greyhounds, horse racing, MMA, motor racing, rugby league, rugby union, snooker, speedway and winter sports. No doubt there is a great range of markets offered for each sport here, including betting on events in politics and television. Besides, Ladbrokes provide daily price boosts and money back specials every week, so your losing bet can be refunded under certain conditions.

Ladbrokes have a betting exchange like BetFair or Matchbook, but their service is much weaker than that of their competitions, so it will be useful only for a punter who prefers betting with small stakes. This bookmaker only takes a commission for winning wagers, which is equal to 2-5%; you don’t pay commission on losing bets. Moreover, Ladbrokes are strong in horse and dog racing betting, offering an extensive range of events and extremely high odds. It doesn’t surprise that such bookmaker has a great gambling area. You can find blackjack, roulette, table games, slots, card games, video poker, scratch cards and many more in this section. There is a professional online casino with great promotions for new and active customers on the website. You should like VIP program where you need to collect points which will be changed into real money. Ladbrokes offer a welcome bonus to all new poker customers; just download the software to start playing.

Ladbrokes provide good odds, just about the industry average. Higher odds can be offered in soccer and horse racing or other high-profile sports. However, this is only for big markets; odds can be lower on smaller markets than that of other top bookmakers. The bookmaker has overall betting margin about 4.9%, the lowest margin on baseball – 3.9%, the highest on tennis – 6%.

Live In-Play betting

Live in-play

Ladbrokes Live In-Play platform is one of their main advantages. If you like placing bets and watching sports at the same time and you’re used to bet on the go Ladbrokes is one of the top choices for you. Except for a few minor drawbacks Ladbrokes is among the top bookies with best live sections in the globe. They have very fast website's load time, beautiful graphics, 24/7 support. If you click to ‘In-Play & Streaming’ in the main menu you’ll find all current in-play events and can use filter by sports. You can see only odds for match betting result on the main page, but there is a button ‘next team to score’ for a quick access to this popular type of bet. If you want to see all markets just click on the match. The number of markets is impressive, especially for football. It is usually higher than most bookmakers can offer. You can find about 50 In-play markets available on a match, but if we’re talking about football and some popular competitions you can count on more than 100.

Ladbrokes have an excellent sports coverage offering a hundreds events at the same time. You can be sure to find any event with an extensive list of sports every day. The Live In-Play Ladbrokes section is truly comprehensive and it’s not limited only to top sports, it covers tennis, American football, baseball, TV & specials, winter sports, volleyball, boxing, cricket, Golf, Snooker and many more. Below currently in-play matches you will find the list of today upcoming events and schedule for the next few days, which is, no doubt, very handy. As usual you can place a single bet, accumulator or multiple. For convenience all markets are split in groups, so you can always check the necessary bet and place it very quickly. After you add a few selections to your bet slip you will see your betting options: singles, doubles, trebles or patent (for example, if you add 3 selections it will be 3 singles, 3 doubles and a treble) than you should put a check mark ‘Include in multiples’ in the required selections. After entering stakes in the bet slip the total stake and total potential returns will be displayed. When you made your selections all prices and bet slip will be updated to reflect the current odds, you must press the button ‘accept & continue’ to place bets.

Another big advantage of Ladbrokes In-Play betting section is impressive live streaming of almost all main tournaments, especially a huge selection of football matches and horse racings. Of course you can watch all games for free! Even though some sports may be unavailable you can always get all you need from the infographic which provides useful information (dangerous attacks, shots off (on) target, cards, corners, etc.). Live In-Play odds are higher than average, so Ladbrokes are able to compete with other top bookies.

Betting limits

Betting limits

As one of the largest bookmakers with a good reputation Ladbrokes remain loyal to winning punters letting them place big bets at good odds. Actually this is a major privilege for customers, because we all know that many other popular bookmakers reduce high stakes. They are really attractive bookie for big punters! It is of course a good place for beginners as minimum bet is only ₤0.1. The maximum bet usually varies and depends on types of bet or popularity of sports. Betting limits for popular in UK competitions are generally set higher than others. But don’t worry for most major markets and top flight leagues maximum payouts are quite large! Note that bet limit can be reached in individual cases; you just need to contact customer service and make a request. But you must remember that the bookmaker has the right to recover from you any amount overpaid so don’t use aggressive way of betting. Never place a bet if you see obvious incorrect odds (technical error), all bookies have the right to adjust your account. You will never get ‘easy money’, but will definitely get additional limitations.

The maximum payout limits apply to individual events and when it comes football Ladbrokes are really generous! English Leagues (including Premier, Championship, League 1 and League 2), La Liga, French Liga 1, Bundesliga I, Serie A, Scottish Premier League, Champions League and Europe League have maximum winnings of £1 000 000 per day. You can count on £500 000 max payout in Australian A-League, Eredivisie, Tippeligaen, Allsvenskan. As for second European divisions such as Spanish Segunda, Serie B, Bundesliga II and not so popular Danish Superliga, Veikkausliiga, or Portuguese Primeira Liga maximum winnings are £250 000. For all other football leagues max payout is £100 000.

Most popular sports such tennis, NFL, MLB, NBA, NHL, cricket, golf have high limits up to £500 000. Darts, boxing, snooker has lower maximum payouts up to £250 000. The max winning for horse racing in UK and Ireland is £1 000 000 per day, in France and Dubai - up to £500 000, other countries - from £10 000 to £250 000. Greyhound racing has maximum payout limit £500 000; other races from Belle Vue, Crayford, Hall Green, Hove, Monmore, Newcastle, Nottingham, Wimbledon, etc. up to £50 000; open racing at any GBGB track and outside of the UK up to £25 000. All other sports tournaments and competitions have small limits about £100 000.

Sports betting App & mobile betting

Betting mobile

Ladbrokes offer a great mobile betting and it’s really doesn’t matter whether you place a bet using the website or apps. You can use your current account or open new and get the same service - making deposits and withdrawals, watch live streaming, all other functions are also available! If you want to be a winning punter you should always have the chance to place bet at any time and any place. All apps are fast and easy to navigate. You can bet in the browser at or download the apps you need. You can find all the available apps in the App Store, Google Play and Windows Store or just visit ‘mobile’ section on the Ladbrokes website.

Ladbrokes have a huge number of apps for iPhone and each category has its own app such as Sports betting, Betting on Exchange, Casino, Games, Poker, Bingo, Lottos and Ladbrokes the Grid. As a matter of fact you can find the same information you could get on the website. All of apps have a great usability and clear navigation; you can place bets quickly, even multiple bets. And of course you can start betting on your Tablet. As for Android Ladbrokes have a fewer range of apps, there are no apps for Poker, Bingo and Lottos. There is only one Sports betting application for Windows phones. All promotions and free bets are also available on the apps.

Reliability, safety & fairness

Reliability & Safety

Ladbrokes were founded in 1886; this is probably the oldest bookmaker in Europe as well as a hugely trusted and recognizable brand in the UK. The company is listed on the London Stock Exchange. Ladbrokes provide high quality services that will certainly satisfy the majority of punters. You can always count on top quality online betting experience with this bookie because of their reliable payouts. This is a place where all winning punters get a friendly attitude and know that they will always get paid. It’s probably the strongest side of Ladbrokes! There are some bookmakers with higher odds or maybe larger betting coverage, but Ladbrokes are among the few who’s really ready to maximum payouts! If you are a truly high roller this one is for you! Besides it’s one of the fairest bookies in the world when it comes to bet disputes. You do not need to worry about with one of the most famous names in British betting. Ladbrokes have a comprehensive cyber security system, your personal data or funds are effectively protected. It is safe to say that this bookmaker may become your trustworthy and responsible partner!

Customer support

Customer support

Ladbrokes customer service is available 24/7 providing quick answers to customer queries. First off you can find answers without contacting a staff member in a huge Frequently Asked Question section, which consists of the following blocks: Betting Terminology, Website Terms and Conditions, Guide to Claiming Your free bet, General Rules and Responsible Gambling. The Help section on the Ladbrokes website is truly comprehensive! You can count to find a solution to your every query here. The structure and usability of this section is very impressive. All information is divided into the topics (Banking, Account, Sports, Exchanges, Slots, Casino, Live Casino, Bingo, Games, Poker, Mobile and Retail). You can use Search function, which will certainly save you some time. Just enter a keyword in the form, choose the necessary product and then category. For example, enter ‘Skrill’ in the search box, then choose product ‘banking’, category ‘payments’ and soon you will know everything about how to deposit and withdraw using this payment method. You can also ask some questions on

Ladbrokes offer a lot of different ways to respond to your query. They have live chat on the site in several languages (English, Spanish, German and Swedish). Probably it’s the quickest way to solve small problems and approach the representative. Ladbrokes customer service is probably most multilingual in the betting industry (over 20 languages) so it will be more comfortable for you to phone. If your queries are about sports betting call 0800 731 6191 for UK customers, +44 208 515 2565 outside UK; for gambling support call UK 0800 032 1133 and Outside UK +350 200 43003; Exchange Customer Support UK 0800 151 0289, Outside UK +353 167 33377. Your call will be answered in 2 minutes. If a telephone conversation is not suitable, you may use Email:, As a rule Ladbrokes customer service answers in a couple of hours, but for sure responds within 24 hours of receipt. Besides, you can complete the online contact us form. You can also write to the following address: Imperial House, Imperial Drive Rayners Lane, Harrow Middlesex, HA2 7JW United Kingdom.

The Ladbrokes customer service is quick, competent and extremely helpful. The staff is very friendly, well trained and knowledgeable, always ready to give good advice and minimize customer wait times. This is exactly what we expect from such reputable bookmaker as Ladbrokes!

Advantages and disadvantages

Ladbrokes are one of the most reputable and popular bookmaker in the betting industry so there is no doubt that their advantages outweigh their drawbacks. Easy-to-use and fast website in different languages, all popular payment methods are presented, great betting coverage and unique markets, betting exchange as well as great Live In-Play platform are available - all this together makes an impressive betting product, which won’t disappoint you. And don’t forget that Ladbrokes are one of the most attractive bookies for high rollers.

 Financially stable bookmaker 

  Member of IBAS 

  Reputable brand name 

  Licensed in UK 

  High winning limits 

  Welcome bonus 

  Fast payments 

  Enhanced odds specials 

  Excellent customer support 

  Extensive horse racing coverage 

  Great mobile betting 

 Not available in certain countries 

  Not-too-high odds 

  Main focus on European leagues 

  Lower limits on live betting 

  Not the best live streaming service 

Our Expert's Verdict

A traditional British bookmaker belongs to the biggest operators in the betting industry and one of the best online bookies today. Great welcome bonus is one of the best of initial bonuses on the market due to the simplicity of its receipt. Regular promotions are also available. The company went online in 2000 and since then has been a leader in innovation, offering its services in 20 language versions. Using modern and safety systems this bookmaker provides solid service 24/7; probably they have the best selection of mobile apps. Moreover, Ladbrokes propose comprehensive range of markets, fast payments and very friendly customer support. Maybe such big bookie could offer better odds, but don’t forget that lots of bookmakers with higher odds reduce high stakes for winning punters, but you won’t face such problems with Ladbrokes, so it’s a very attractive bookie for high rollers. No one can deny that the bookmaker has untarnished reputation and huge experience in the gambling industry. Some gamblers call Ladbrokes an old fashion bookie, but it sounds just like a compliment to trustworthy, reliable and safe company with a strong brand name. It is a solid choice for any punter, beginner or professional and totally deserves ‘A’ rating, because they are just a step away from being the best!



BET £5 GET £20 Ladbrokes are offering you the chance to claim £20 in free sports bets when you place your first £5. You must open a new account and deposit £5 or more to qualify for £20 (4x £5) in free bets. The correct promo code (B5G20) must be entered on the registration page to qualify for the offer. Your first bet must be a Win Single of £5 or more to qualify for the free bets. Claim now


£50 FREE BET You must open a new account and deposit £5 or more to qualify for a matched free bet of up to £50. The correct promo code (F50) must be entered on the registration page to qualify for the offer. The maximum value of your free bet will be determined by the value of your very first bet. If that first bet is £10, the free bet value will be £10. If you bet £50 with your first bet, the free bet value will be £50. Claim now


CASINO: 100% UP TO £500 Bonuses issued in the Ladbrokes Casino tab, may not be used in conjunction with other promotions. In addition, bonus and promotional offers may only be used once and are not transferable or assignable. Claim now

Importance of rating option
Importance of rating option
Importance of rating option
Importance of rating option



Basic Info

Name Ladbrokes
Owner Ladbrokes Group
Year Established 1886
Jurisdiction Gibraltar
US Players Policy Not accepted

Contact Information

Customer Service 24/7 customer service
Telephone 0800 731 6191; +44 208 515 2565 outside UK
Live Chat yes
Address : Imperial House, Imperial Drive Rayners Lane, Harrow Middlesex, HA2 7JW United Kingdom.

Payment Information

Deposit Options Bank TransferMaestroMasterCardNetellerPayPalpaysafecardSkrillVisaVisa DebitVisa Electron
Withdrawal Options Bank TransferMaestroMasterCardNetellerPayPalSkrillVisaVisa Debit


Sports American football, Athletics, Badminton, Baseball, Basketball, bowls, boxing, cricket, cycling, darts, field hockey, football, futsal, greyhound racing, golf, handball, horse racing, lacrosse, motor racing, rugby, sailing, snooker, squash, softball, swimming, poker, pool, table tennis, tennis, volleyball, winter sports, yachting
Other markets TV specials, politics, lotteries, virtual world

Current promotions

Click here for current promotions

Website & platforms

Languages ChineseCroatianCzechEnglishFinnishFrenchGermanHungarianNorwegianPolishPortugueseRomanianRussianSpanishSwedish
Platforms supported PC, Mobile
Live Streaming Available


Odds Formats EU, UK, US
Betting margin 4.9%
Minimum bet £0.1
Maximum bet Varies
Maximum winnings £1.000.000 per day
Live betting Available


Process Time



Bank Transfer1-5 Days£10no limitDetails
MaestroInstant£5no limitDetails
MasterCardInstant£5no limitDetails
NetellerInstant£10no limitDetails
PayPalInstant£10no limitDetails
paysafecardInstant£5no limitDetails
SkrillInstant£10no limitDetails
Visa DebitInstant£5£99,999Details
Visa ElectronInstant£5£99,999Details


Process Time



Bank Transfer1-5 Days£10no limitDetails
Maestro3-5 Days£5no limitDetails
MasterCard3-5 Days£5no limitDetails
NetellerMin 6 hours; Up to 48 hours£10no limitDetails
PayPalMin 6 hours; Up to 48 hours£10no limitDetails
SkrillMin 6 hours£10no limitDetails
Visa3-5 Days£5no limitDetails
Visa Debit3-5 Days£5no limitDetails

Leave a Reply

Your email address will not be published. Required fields are marked *

Open an account at Ladbrokes Register

Online bookmakers reviews

Tipbet betting site
Tipbet betting site

100% bonus


£25 bonus


best odds


£30 bonus


£200 bonus