Bet365 bookmaker review

 World's biggest bookmaker
  Reputable brand
  Ultra-fast payments
  Live streaming
  Great live betting console
  Mobile betting
  Asian handicaps & unique type of bets
  Single wallet for sports betting, casino and poker

· Basic Information
· Website look & functionality
· Payment options: deposit and withdrawal methods
· Betting coverage, markets and odds quality
· Live In-Play betting
· Betting limits
· Sports betting App & mobile betting
· Reliability, safety & fairness
· Customer support
· Advantages and disadvantages
· Our Expert's Verdict

Basic Information

Basic information

One of the largest and high profile bookmakers in the world Bet365 was founded in 1974 in the United Kingdom and had appeared online since 2001. It is one of the leading companies on the gambling market with over 19 million customers all around the world providing betting services in almost 200 countries. Bet365 has a UK license for sports betting and a license issued by Gibraltar's Government for online games, casino and poker. The bookmaker is the 7th largest private company in UK. The company deserves its excellent reputation for providing high-quality services: every new client can always claim a first deposit bonus (up to the fantastic £200). Bet365 is the most well recognized live in-play bookmaker. So it’s no surprise that this company has won multiple awards, including In-Play Sports Operator of the Year (three times) and Operator of the Year (four times).

Bet365 offers high-quality services in every betting category providing competitive odds, full range of markets and best live streaming video platform in the world. Live In-Play betting is one of the strongest features of Bet365! The company is a leader in live betting coverage but one can also find here Horse Racing, TV & Entertainment, Financial and Politics. The company provides friendly 24/7 customer support and a telephone betting service. Bet365 operates a one-wallet system for sports betting and casino. Needless to say that such approach is seldom in the gambling industry. Bet365 is a friendly bookmaker for customers from any country offering 15 languages on their site.

It has always been a trendsetter in software innovation. Its gaming platform can satisfy any handicapper, professional or beginner. You can use PC, tablet or mobile to place a bet. Besides sports betting, casino and poker sections are always at your disposal including many great bonuses and promotions. Every day more and more handicappers choose this trusted and well respected bookmaker with high quality betting services. Thus Bet365 is a strongly recommended top rated bookmaker!

Website look & functionality

Website look

Bet365 website has a simple design, easy-to-read texts; corporate colors are green, grey and yellow. It’s stylish and looks very good. Besides, modern software can easily handle high volumes of traffic. Unfortunately due to many images and flashes the website is quite heavy. Though Bet365 is perhaps not the fastest site in the industry it won’t make you feel uncomfortable. It can take some time to get used to it for a new customer, but ultimately provides you with quick and easy access to any information you might be interested in.

The home page displays current in-play betting and traditionally you can find sports selection in the left column. Web navigation is not fast but it’s very simple and everything can be found where you expected it to be! You can make a bet with just a few clicks of your mouse. Maybe it does not seem easy when you first log in, but don’t worry when you used to this platform you won’t have any problems with the navigation. Just click to select a sport type and the tournament you are interested in and then find a certain match. To get the required match markets just point the cursor over the match and click. Yes, there are a lot of different markets! Well, it could take some time to find the bet you need, so you can use the supporting menu that divides bets by their types: Mine, Asian lines, Goals, Half, Specials and 10 minutes markets. Generally it’s a simple procedure! So, just click on your pick and it will be displayed in the bet slip in the top right corner of the webpage. It’s also easy to choose multiple or system bets.

Bet365 is a very friendly site for new customers and beginners. If you have some questions or problems just pick Website's help section and use a live chat service - just click on the icon and chat with one of the representatives. You will get consultation in a matter of seconds. Bet365 can be viewed in different languages. You can also choose how odds will be displayed – fractional, decimal or American. The “one wallet” system helps play sports betting, casino, poker or bingo using only one login. Minimum fuss for Bet365 customers! One click on “Services” in the top right provides the access to Bet365 Extra, where one can find all data about current offers, live video streams, results and know how to bet.

Payment options: deposit and withdrawal methods

Payment optionsFirst of all you of course must open an account and it’s an easy procedure! Fill out necessary information, select the language; enter username and password; format of odds. There are many payment options. It is fast and easy to make a deposit – you just have to select the “Deposit” icon and options will be displayed. Please be aware that different methods will have different limits. You can be sure that you’ll find all popular methods here; it will be a debit or credit card, cheque, e-Wallet, virtual prepaid card, bank transfer. Bet365 doesn’t charge for any of these methods! This bookmaker guarantees fast and secure transactions. Debit or credit card is obviously a good choice. Besides, this service is fast and easy. To transfer funds you must enter your card number and the required amount. Please be assured that the card holder name must match the name on your account! Only one card can be registered at any one time. To change this, just contact the customer service. Max limit for the given method will be ₤20 000 (or €40 000), min limit ₤5, the same for €. Process time: instant.

e-Wallet is the most common method; you can use Paypal, Skrill and Neteller. The minimum deposit amount is £5 and £10 for Neteller, maximum is £37 500 for Neteller, £25 000 for Skrill and £5500 for Paypal. Neteller is a fast, simple, and secure way to complete your transaction. There are no charges and all currencies are available. For the first time you should enter 12 digit account number and 6 digit Neteller secure ID, then confirm bet365 password. In future you shouldn’t fill out this information again. Please note that the email and name registered in Neteller must be the same you used for your betting account!

Bank transfer payment method is one of the securest ones to transfer funds directly from your bank account. Process time for GBP, EUR, AUD will usually take 1-3 working days and 2-10 working days for other currencies accordingly. Of course the name registered on your bank account must match the name registered on bet365. Bookmaker will notify you via email when funds will be on your betting account.

Withdrawal is also very simple and fast. The Bookmaker provides the same options as for deposit methods with the same min and max limits. Process Time is 1-3 days for UK-issued cards and 3-5 days for non-UK issued cards; 2-10 days for bank transfer; within 24h for e-Wallets. Neteller is the fastest method. It will take only 1-4 hours before the money is transferred. Before you apply to withdraw your funds for the first time it’s very important to remember that you have to complete the verification process by Bet365 security team; this procedure is called “Know Your Customer” (KYC). KYC is a simple process with a number of easy options, which help Bet365 positively identify you and ensure the security of your account.

Betting coverage, markets and odds quality

Betting coverage

If you decide to place a bet at Bet365 you can be sure that this bookmaker really covers everything! It offers the best range of sports and betting events in the world. A sport betting is given in the first place, but of course, you'll find here all you need - casino, games, financials, poker and bingo. Bet365 Casino area includes slot, card and table games. The Bookmaker offers Roulette and Blackjack. There is the school for a newbie, where one can learn the rules. Casino and poker area is well-supported by up-to-date software which can be downloaded directly from the Bet 365 site as a mobile application or PC software.

Sports betting is the first option to select on the website. You can place a bet on such common sports as football (soccer), ice hockey, basketball, tennis, volleyball, winter sports, handball, boxing, but without any problem you’ll also find here popular American sports such as Baseball or American Football. Also be sure to find true British sports such as horse and greyhound racings or darts. And that’s not all. The variety of betting sports is more than you expect, all possible betting events are offered. The full list includes Motor Sports, Rugby, Snooker, Speedway, Floorball, Lacrosse, Cricket, Cycling, Futsal, Beach Volleyball, Curling, Netball, Bandy, Surfing, Table Tennis Gaelic Sports, Golf, Badminton, and even Virtual Sports.

Bet365 offers fantastic variety of betting markets for all sports and is #1 for ice hockey betting. If we are talking about top tournaments like England Premier League the bookmaker usually offers over 120 bet types, including full time result, double chance, correct score, half time/full time result or goals over/under, both teams to score, including Asian handicap and total. Additionally you can place money on number of cards, total cards, time of first card, corner match bet, result and total goals, first team to score. Moreover, all these bet types can be placed on the half-time result. There are some special types of bets such as to win from behind, to win either half, to score in both halves, a penalty, red card or own goal in the match, etc. There is no doubt Bet365 has the best betting coverage on ice hockey in the world. You can always find here game lines (total, 3-way and money line), 1st period bets, alternative puck (or total) line 2-way, team to score first (or last), team scoring first wins the game, correct score, game total – odd/even, time of 1st score, winning margin, highest scoring period, race to 3 goals, will game go to shootout and many more. The most important is that Bet365 has betting markets on offer and these are often unavailable elsewhere! Winning bets are settled fast into your account.

Bet365 offers extremely competitive odds, especially when it comes to football, ice hockey or tennis. You can always place a bet on tight margins on big leagues here. You will notice that the more popular the league the more completive the odds. In the top right of the site you can choose the odds format: European (decimal), UK (fractional) or American. Bet365 offers good odds that are often higher than their competitors’; sometimes they are even the best. There are the following betting margins: soccer - 6.4%; ice hockey - 3.2%; tennis - 4.8%, basketball - 4.0%; baseball - 4.5%; American football - 4.0%. Overall betting margin is about 4.5%. Bet365 offers the highest odds in the betting industry which can be named one of their greatest strengths. The payout ratio is more than 95%.

Live In-Play betting

Live in-play

The live in-play betting service at Bet365 is very impressive as offers extensive in-play betting across all sports. Many bookmakers offer an excellent live section, but Bet365, no doubt, has the best product! You will also get certain promotions on covered events. Bet in play with Bet365 and claim your bonuses! The bookmaker delivers a high quality live in-play betting service with average payout ratio around 94%. For your information Bet365 in play odds are one of the highest in the industry! You can always find the endless list of bets here. In addition to live streaming you can find live commentary on selected events, graphical interface which shows you what is going on the pitch and useful statistical information.

Bet365 live in-play betting service provides majority of various sports and leagues available 24/7. Wide sport coverage is not the only opportunity for bettors as Bet365 offers the same number of in-play betting markets which were available pre-match! Just click on a game in the live menu and you’ll have the full list of live markets. Please note that the range of live betting markets is proportional to the popularity of the tournament. Bet365 live section is very handy because you can always see all live games in the left menu within one particular match. “Quick bet” function is very useful; fill the sum in a bet slip, than click to add a selection and your bet has been placed. Besides, Bet365 gives you the ability to “cash out” on your bet live during the game and claim a portion of your profit with no risk of losing money till the game end. Finally you can bet live in-play on any devices which support iOS and Android.

Bet365 live streaming provides a great number of matches and it’s all for free! Please note that you must have at least ₤1 on your account. There is the events calendar which covers more than 100 000 sport events a year on the site! Availability of live streaming depends on your location. When you are with Bet365 it’s no matter what sports or tournaments you wish to bet on in play Bet365 always has the best offers in the betting industry!

Betting limits

Betting limits

Bet365 is not only one of the gambling industry leaders, but also the largest operator in the market. This bookie is ideal for both professionals and beginners. Of course, Bet365 reserves the right to set limits for its customers depending on their betting manner. However the company remains loyal to profitable players. It is worth noting that Bet365 is fairly tough with bonus-hunters, so it is not recommended to bet aggressively immediately after establishing an account. If a client demonstrates a typical and regular manner of betting, there won’t be any problems. The bookmaker provides good terms for beginners - minimum bet is ₤0.1. The size of maximum bet is not established and depends on various factors. The maximum bet depends on the popularity of the event and bet type. It is clearly understood that you can place a very big bet on the English Premier League compared to the match in Allsvenskan, for example. Betting limits are also higher for the main bets than for small markets. For instance, you can place a large amount of money on the fulltime result, but such price will not be accepted on a goalscorer bet. According to the official rules Bet365 does not limit the bet price, but the bookmaker indeed restrict the winning amount per day. The maximum winning is ₤1000 000 per day for a football match, so there is no reason to worry!

Sports betting App & mobile betting

Betting mobile

The Bet365 betting application is one of the best apps currently available in the online betting industry. Company offers several mobile and web application compatible with iPhone, iPads, Android devices, Windows phone and BlackBerry. If you are the one who likes to bet on the go Bet365 application offers exactly what you need. You can bet sitting in the bus or on the beach as these applications have all the same elements as a website version. All payment and withdrawal methods are the same. To make a bet is as easy as on your computer - just a few taps on the screen. No matter where you are you’ll find all markets, live in-play betting and of course live streaming. If you prefer not to download anything, you can always use mobile versions of Bet365 website and get access to sports betting, casino, and online games.

iPhone owners can download the app in the App store for free. Applications for Android are not available on the Play Store, but free to download from the Bet365 website. The web application operates on all mobile phones and tablets. It’s really doesn’t matter whether it's a desktop or mobile device you will have an access to all current promotions and bonuses. Bet365 is the best bookie for live in-play betting and its betting apps only confirm this! Live section has the same functions as the website version so all live betting events will be displayed on the one page. The function “Cash Out” is also available on apps. You can keep enjoying Bet365 Extra on your mobile phone or tablet, as the bookmaker provides live streaming, commentary and stats.

It is fast and simple to place a bet on Bet365 Mobile application. Just enter the app and you will see the list of betting events in the next 24h and live in play events. To see the entire list of future events just click on the A-Z icon in the top left. Then find the league you need and select a match – all betting markets will be displayed. And don’t forget to claim your bonus if you are a new customer!

If you take your betting career seriously and want to be a professional punter who does not depend on fortune or circumstances Bet365 Mobile is a must have app! No matter where you are Bet365 mobile app allows you to place a bet at any time and any place.

Reliability, safety & fairness

Reliability & Safety

There is no need to dig deep to see that Bet365 is a reliable company which has grown into one of the world's largest online bookmaker only since 2001. The company operates in two hundred countries with 3 500 employees and is the 7th largest private company in the United Kingdom! Bet365 is a financially stable company so you can place bets without any worries. The top ranking of Bet365 in the betting industry ensures its financial security. The bookmaker always offers fast and fair payouts. Bet365 is a member of the Independent Betting Arbitration Service and it is very important for your security. The company is licensed by the Gambling Commission of Great Britain for sports betting and licensed by the Government of Gibraltar for casino, poker and games. Well, of course there are some negative reviews, in particular from professional punters with a specific style of betting on small markets. However, if you're not going to win ₤100 000 per day you do not have to worry!

Customer support

Customer support

Customer service is one the greatest strengths of Bet365. Customer support is available 24 hours a day and the response time is fast enough. Customer queries can be handled in all languages that website offers. And you can be sure that you will get a perfect service because the staff is well trained. There are a few ways you can contact Bet365 customer support team. You can contact by phone: 08000 288 365 (assistance in different languages) or +44 (0)1782 684 757 (assistance in English). Bet365 will respond to your query as quickly as possible. Also you can use a Call back service and request a call back from the bookmaker. If you want to get answers here and now it is recommended to choose a live chat which is available in 17 languages. Just click “Services” in the top-right, find “Help” section and choose a live chat. If it’s not urgent you can send a message directly from the site or via an email ( If you need to send a letter please send to the following address: Customer Service, Bet365, Hillside, Festival Way, Stoke-on-Trent, Staffs., England, ST1 5SH). Before trying all methods it is recommended to check the FAQ section first. Bet365 customer service is one of the best on the market and always provides you with help and useful answers.

Advantages and disadvantages

 High profile bookmaker with long years of experience 

  Best live in-play betting service & amazing live streaming 

  Excellent mobile betting 

 Restricted in some countries 

  Loyalty program is not available 

  If you would like to withdraw deposit before placing the first bet you will pay 5% fee 

Our Expert's Verdict

There are many reasons why we should assign an “A+” rating for Bet365. Every bookmaker has its “problem areas”, but it’s really difficult to find any weaknesses in Bet365. They have a full package! This bookie is on the top of world’s online betting industry and highly recommended for punters, beginners or professionals. Variety of deposits and withdrawal methods with different currencies; generous bonus for new customers (up to 100%) and good offers for old users; great betting coverage and huge range of special markets; easy to use mobile application; competitive odds, sometimes the highest on the market; it will take some time to get used to the website's navigation, but it’s a small price for other advantages, such as superb live streaming and the best live in-play section in the world!




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Importance of rating option
Importance of rating option
Importance of rating option
Importance of rating option



Basic Info

Name Bet365
Owner Bet365 Group Ltd
Year Established 1974
Jurisdiction United Kingdom
US Players Policy Not accepted

Contact Information

Customer Service 27/7/365
Telephone +44-178-268-4757
Live Chat Available
Address Hillside Festival Way, Stoke-on-Trent, England ST1 5SH, United Kingdom

Payment Information

Deposit Options Bank TransferChequeEntroPayMaestroMasterCardNetellerpaysafecardSkrillVisaVisa DebitVisa Electron
Withdrawal Options Bank TransferChequeEntroPayMaestroMasterCardNetellerpaysafecardSkrillVisaVisa DebitVisa Electron


Sports American football, Athletics, Badminton, Baseball, Basketball, beach volleyball, bowls, boxing, chess, cricket, cycling, darts, field hockey, floorball, football, futsal, greyhound racing, golf, handball, horse racing, ice hockey, lacrosse, martial arts, motor racing, rugby, sailing, snooker, squash, softball, swimming, poker, pool, table tennis, tennis, volleyball, water polo, winter sports, yachting
Other markets

Current promotions

Click here for current promotions

Website & platforms

Languages BulgarianChineseCroatianCzechDanishDutchEnglishFinnishFrenchGermanHungarianItalianJapaneseKoreanNorwegianPolishPortugueseRomanianRussianSpanishSwedishTurkish
Platforms supported PC, Mobile
Live Streaming Available


Odds Formats EU, UK, US
Betting margin 4,50%
Minimum bet 0.1$
Maximum bet Varies
Maximum winnings 1 000 000$ per day
Live betting Available


Process Time



Bank Transfer1-3 days for GBP, AUD, EUR; 2-10 days for other100100000Details
Cheque5-28 banking days10050000Details
Visa Debitinstant520000Details
Visa ElectronInstant520000Details


Process Time



Bank Transfer2-10 banking days4050000Details
Cheque5-8 banking days10050000Details
EntroPaywithin 24 hours5099999Details
Maestro1-3 banking days520000Details
MasterCard1-3 banking days520000Details
Neteller1-4 hours1037500Details
paysafecardwithin 24 hours102000Details
Skrillwithin 24 hours1038000Details
Visa1-3 banking days2030000Details
Visa Debit1-3 banking days520000Details
Visa Electron1-3 banking days520000Details

One response to “Bet365”

  1. Segey says:

    Great bookie!

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